Rich Guest
Co-founder, Head of Brand Consulting
Rich Guest is a social-first marketer with 15+ years of progressive leadership experience across multiple industries.
Prior to co-founding Perennial Gale, Rich worked as Senior Vice President, Head of Global Brand and Digital Marketing at IMAX where he rebuilt the company’s digital marketing function as theaters re-opened post COVID. His teams then transformed the brand’s approach to social media and DTC marketing.
Previously, Rich served as Vice President, Head of Marketing Communications at Burger King and Executive Vice President, Global Chief Digital Officer at DDB. In both roles, he led significant transformation projects as well as advertising campaigns that won 45+ prizes at the Cannes Lions Festival of Creativity.
Rich is also an Adjunct Lecturer in the University of Southern California’s Annenberg School of Communication where he teaches classes focused on digital marketing, media, and content.